Terms and Conditions

Quick links to Awards judging criteria:

Key Dates

Entry Period

From 9.00am (AEST) 10 April 2017 to 11.59pm (AEST) on 30 June 2017

Finalists announced

31 August 2017

Awards announced

16 November 2017

 

Awards – eligibility

Below are the eligibility criteria for customer/client awards and individual awards. For customer/client awards, a reference to ‘you’ is a reference to the customer/client’s relevant legal entity (e.g. company, partnership, trustee etc.) that enters into the subscription or advertising agreement – see ‘Who is the entrant?’ below. Both franchisors and franchisees are eligible to enter if they meet the eligibility criteria.

Residential

Customers/clients – All Residential awards (except for Excellence in Customer Service)

 

(a) You must have owned a valid subscription to www.realestate.com.au at some time between 1 July 2016 and 30 June 2017.

 

(b) You must have a valid subscription to www.realestate.com.au on 16 November 2017.

 

(c) The activity and/or campaign on which the entry is based must have occurred between 1 July 2016 and 30 June 2017.

 

Individuals – Excellence in Customer Service (Residential)

 

You must be an individual licensed agent for a customer that is eligible for a Residential award.


Commercial

Customers/clients – All Commercial awards (except for Excellence in Customer Service)

 

(a) You must have owned a valid subscription to www.realcommercial.com.au at some time between 1 July 2016 and 30 June 2017.

 

(b) You must have a valid subscription to www.realcommercial.com.au on 16 November 2017.

 

(c) The activity and/or campaign on which the entry is based must have occurred between 1 July 2016 and 30 June 2017.

 

Individuals – Excellence in Customer Service (Commercial)

 

You must be an individual agent for a customer that is eligible for a Commercial award.


Developers, Home Builders and Project Marketers

Customers/clients – All Developers, Home Builders and Project Marketersawards (except for Excellence in Customer Service)

 

You must have run a campaign (or if you are a marketing agency, run a campaign on behalf of a client) on www.realestate.com.au, www.realcommercial.com.au or Property Platform at some time between 1 July 2016 and 30 June 2017.

 

Individuals – Excellence in Customer Service (Developers, Home Builders and Project Marketers)

 

You must be an individual who is an employee or officer of an organisation that is eligible for a Developers, Home Builders and Project Marketers awards.


Media

You must be a client or media agency that purchased an advertising package or product from REA Group between 1 July 2016 and 30 June 2017. And the marketing activity or campaign needs to have happened in that period (or part of that period).


Community

You must be eligible for any of the awards outside the Contribution to Community category and the activity the forms the basis of your entry occurred between 1 July 2016 and 30 June 2017.


 

Awards – judging criteria

Residential

Award

Criteria

Max points available

Game Changer of the Year – Residential

Innovative – has not been done before

Has a positive and/or demonstrable impact on a business and/or industry problem

Differentiates from competitors

Demonstrates use of technology/digital, data or insights to help drive business performance

Total

40

20

20

20

100


Brand Campaign of the Year – Residential

Has a positive impact on brand recall, recognition or perception (use metrics where available)

Delivered outstanding results (based on original brief) – a measurable and/or commercial benefit to the company

Creativity and innovation in the campaign approach

Differentiates brand from competitors

Total

10

40

25

25

100


Residential Property Campaign of the Year

Meets or exceeds campaign objectives, providing a measurable and/or commercial benefit

Creatively leveraged marketing and sales channels

Comprehensive and integrated media buy

Total

30

50

20

100


Excellence in Customer Service – Residential

Drives an uplift in new, repeat and/or referred business

Builds customer retention

Provides outstanding value to the customer and their experience

Differentiates from competitors

Total

15

15

40

30

100


Gold AREA, Agency of the Year – Residential

Values and advocates a positive team culture

Acts innovatively to differentiate from competitors/the market for measurable commercial benefit

Consistently provides outstanding value to the customer and their experience

Demonstrates a commitment to marketing best practice/excellence

Demonstrates a committed and sustainable approach to supporting community

The ‘wow’ factor – challenges the status quo

Total

15

15

15

15

15

25

100


Commercial

Award

Criteria

Max points available

Game Changer of the Year – Commercial

Innovative – has not been done before

Has a positive and/or demonstrable impact on a business and/or industry problem

Differentiates from competitors

Demonstrates use of technology/digital, data or insights to help drive business performance

Total

40

20

20

20

100


Brand Campaign of the Year – Commercial

Has a positive impact on brand recall, recognition or perception (use metrics where available)

Delivered outstanding results (based on original brief) – a measurable and/or commercial benefit to the company

Creativity and innovation in the campaign approach

Differentiates brand from competitors

Total

10

40

25

25

100


Commercial Property Campaign of the Year

Meets or exceeds campaign objectives, providing a measurable and/or commercial benefit

Creatively leveraged marketing and sales channels

Comprehensive and integrated media buy

Total

30

50

20

100


Excellence in Customer Service – Commercial

Drives an uplift in new, repeat and/or referred business

Builds customer retention

Provides outstanding value to the customer and their experience

Differentiates from competitors

Total

15

15

40

30

100


Gold AREA, Agency of the Year – Commercial

Values and advocates a positive team culture

Acts innovatively to differentiate from competitors/the market for measurable commercial benefit

Consistently provides oustanding value to the customer and their experience

Demonstrates a commitment to marketing best practice/excellence

Demonstrates a committed and sustainable approach to supporting community

The ‘wow’ factor – challenges the status quo

Total

15

15

15

15

15

25

100


Developers, Home Builders and Project Marketers

Award

Criteria

Max points available

Game Changer of the Year – Developers, Home Builders and Project Marketers

Innovative – has not been done before

Has a positive and/or demonstrable impact on a business and/or industry problem

Differentiates from competitors

Demonstrates use of technology/digital, data or insights to help drive business performance

Total

40

20

20

20

100


Brand Campaign of the Year – Developers, Home Builders and Project Marketers

Has a positive impact on brand recall, recognition or perception (use metrics where available)

Delivered outstanding results (based on original brief) – a measurable and/or commercial benefit to the company

Creativity and innovation in the campaign approach

Differentiates brand from competitors

Total

10

40

25

25

100


New Home Marketing Campaign of the Year

Meets or exceeds campaign objectives, providing a measurable and/or commercial benefit

Creatively leveraged marketing and sales channels

Comprehensive and integrated media buy

Total

50

30

20

100


Excellence in Customer Service – Developers, Home Builders and Project Marketers

Drives an uplift in new, repeat and/or referred business

Builds customer retention

Provides outstanding value to the customer and their experience

Differentiates from competitors

Total

15

15

40

30

100


New Homes Player of the Year – Developers, Home Builders and Project Marketers

Values and advocates a positive team culture

Acts innovatively to differentiate from competitors/the market for measurable commercial benefit

Consistently provides outstanding value to the customer and their experience

Demonstrates a commitment to marketing best practice/excellence

Demonstrates a committed and sustainable approach to supporting community

The ‘wow’ factor – challenges the status quo

Total

15

15

15

15

15

25

100


Media Agencies and Clients

Award

Criteria

Max points available

Game Changer of the Year – Media

Innovative – has not been done before

Has a positive and/or demonstrable impact on a business and/or industry problem

Differentiates from competitors

Demonstrates use of technology/digital, data or insights to help drive business performance

Total

40

20

20

20

100


Brand Campaign of the Year – Media

Has a positive impact on brand recall, recognition or perception (use metrics where available)

Delivered outstanding results (based on original brief) – a measurable and/or commercial benefit to the company

Creativity and innovation in the campaign approach

Differentiates brand from competitors

Total

40

20

20

20

100


Direct Response Campaign of the Year – Media

Delivered outstanding results (based on original objectives) i.e. CTR, CPA

Effectively uses audience segmentation and targeting across the media buy

Effectively uses campaign flighting across all media

Total

50

30

20

100


Contribution to Community

Award

Criteria

Max points available

Contribution to Community

Provided a measurable benefit/value to the community or charity

Demonstrates an understanding of the issues/needs/challenges that the charity or community faces

Delivers to these issues/needs/challenges

Total

50

25

25

100



General
  • About these Terms

You must comply with these terms and conditions of entry, including all general and specific terms that relate to the entrant or the entry (Terms). By entering, you accept and agree to comply with these Terms. In these Terms, ‘we’ or ‘us’ means realestate.com.au Pty Ltd and ‘you’ means you, the entrant.

  • Entry Period

You must enter during the Entry Period (defined in Key Dates). You will be deemed to have entered at the time we receive your entry. We will confirm that we have received your entry. If you do not receive confirmation within 3 days of submitting the entry, please contact us.

  • Changes

We may vary any of the dates, criteria or terms and conditions for the Awards for any reason by placing a notice of the change on this website. If you have submitted an entry that is affected by any such change we will contact you and provide you with an opportunity to update your entry.

  • Maximum number of entries

We will accept one entry per Award per entrant only. You may enter as many awards as you want. Every entry must be authorised. Take care when hitting ‘submit’ – see ‘First entry counts’ and ‘Entry authorisation’ below.

  • First entry counts

If multiple entries are received from you or on your behalf for an Award, the first entry received by us for that Award will be deemed to be your sole entry. All later entries for the Award will be deemed invalid.

  • Valid subscription

If your REA account (or if you are an individual, the REA account of the customer/client for whom you work) is suspended at any given time, you will be deemed not to have a ‘valid’ as at that time.

  • Eligibility

To be eligible for an Award, you must meet the Eligibility criteria listed for the Award.

  • Who is the entrant?

The entrant will be deemed to be the legal entity that holds an account with us. This may be a company, partnership, individual, association, trust or registered charity. For individual Awards, the entrant will be the individual nominated for the Award in the entry process.

  • Online entries only

Entries will be accepted via the online portal only. We will not accept any objects, books, flyers, installations, models, etc. as part of an entry.

  • Valid entries only

Judges will not judge any invalid entries. Incomplete, inappropriate (to be determined in REA’s sole discretion), corrupted, illegible, unlawful, defamatory, irrelevant, infringing, fraudulent, misleading or unauthorised entries will be deemed invalid.

  • Technical issues

We are not responsible for: (a) any technical malfunction in any communication network or platform; or (b) any entries being lost, received late, rendered illegible or corrupted.

  • Breaching these Terms

If you breach these Terms, we may (in our absolute discretion) invalidate the relevant entry or all of your entries.

Entry authorisation
  • Your representatives

You will be deemed to have authorised the actions of your representatives (including principals, agents, clients, contractors and employees) and approved all entry content that they provide to us. We recommend that you require your representatives to get all entry content approved before it is submitted to us. You must ensure that your representatives do not cause you to breach these Terms.

  • Make sure you are authorised

If you are an individual, subsidiary, agency or franchisee, submitting on behalf of any entity you must obtain all necessary authorisations and consents required from that entity: i.e. your principal, holding company, client or franchisor (as appropriate) to submit your entry. For example, if you are an individual submitting an entry on behalf of your organisation, or an agency submitting on behalf of your client, you must be authorised to do so. We may ask you to provide proof of authorisation or consent. Failure to provide proof to our reasonable satisfaction may mean we deem your entry to be unauthorised.

Judging
  • Criteria

The judges will judge the Awards according to the relevant judging criteria. Each entry will be given a score out of 100 by adding the aggregate sub-scores for each stated criteria.

  • Further information

We may ask for additional information for an entry. If you do not provide requested information, it may compromise the judges’ ability to judge the entry.

  • Judges

Judges are required to sign confidentiality agreements, declare conflicts of interest and withdraw themselves from judging any entry that has a potential conflict.

  • Dealings with judges

You must not contact or provide any gift or benefit to any judge in relation to the Awards. If you do so, you must report it to us immediately. If a Judge reports any inappropriate contact by You, Your entries will not be accepted.

  • Insufficient entries

If we do not receive sufficient entries for a particular Award or we do not receive an entry that our judges believe is of an appropriate standard, we will not make the relevant Award.

Entry content
  • Rights and responsibilities

You warrant to us that: (a) you have all necessary rights, consents and authorisations to submit each of your entries and all the content in them (including all copy, images, video, and branding); (b) you are the owner or licensee of all intellectual property rights in the entry content, including any copyright or trade mark rights contained in that content; (c) all information that you submit is true, current and complete. If you breach any of these warranties, any affected entry will be deemed invalid.

  • Our rights to use your entry content

By submitting an entry, you grant to us a perpetual, royalty free, world-wide, non-exclusive licence (with a right to sub-license) to use, copy, change, edit, modify, adjust, adapt, exploit, transmit, distribute and publish the entry content in any media for the purpose of promoting the Awards, our goods or services and/or those of any of entity within the REA Group or any of its third party suppliers providing market or promotional services. You warrant that our use of any entry content submitted by you, does not and will not infringe any intellectual property rights of any third party.

  • Authorship

We will if requested by a specific author of any entry content, attribute the relevant content to the author, but otherwise the individual contributors are deemed to waive any moral rights in respect of entry content.

Finalists and Winners
  • Help us help you

If you are announced as a finalist or a winner, we would love to promote your success by highlighting your activities and achievements. We ask that you take advantage of this and participate in all promotional activity (such as publicity, interviews, presentations and photography) surrounding your entry.

  • The art of self-promotion

If you are announced as a finalist or winner, it’s natural that you will want to promote your success. We ask that you discuss with us your plans for promoting your success and get prior approval from us for all marketing and publicity activities that mention our Awards. You first point of contact should be Erin Chancellor (0411 048 474 or erin.chancellor@rea-group.com).

  • Using the Awards logo

If you want to use the Awards logo, you must obtain our consent prior to any use. Generally, we will allow finalists to use the Awards logo on promotional materials for 12 months from the announcement of finalists, but please contact us to see if any restrictions apply.

  • Experience the glory

If you are a finalist or winner, make sure you attend the gala ceremony and are present to accept your award in person!

Privacy
  • Use and disclosure

The information you provide (which may include personal information such as names and images) may be used and/or disclosed to conduct and/or promote the Awards. We may also use or disclose your information for the purposes specified in our Privacy Policy.